The Return of Global Platforms Gives Hope to Alanya Tourism Professionals

Alanya Touristic Operators Association (ALTİD) weekly ordinary board meeting was held under the management of President Cem Özcan. At the meeting, where current tourism developments and weekly activity reports were discussed, the effects of national digital transformation steps on the sector were discussed in detail.

Digital Reservation Channels Will Strengthen Competition

Referring to the legal regulations on the agenda, President Özcan emphasized the importance of the steps discussed under the umbrella of the TBMM that will ensure the return of online reservation giants such as Booking.com to the country. Stating that digital channels will increase competitiveness, President Özcan stated that the fact that these platforms will transfer tourism shares to TGA and the obligation to open legal representation is an important gain.

Artificial Intelligence and Digitalization Change Habits

Standard holiday packages are increasingly being replaced by personalized experiences, President Özcan stated that travelers attach importance to digital accessibility as much as accommodation quality. Industry representatives shared a common opinion that virtual tours and artificial intelligence-supported planning tools add flexibility to tourism operations.

Extension of Financial Support Was a Lifeline for the Sector

Another important agenda item of the meeting was the foreign exchange conversion support decision, which was published in the Official Gazette and extended until January 31, 2027. Stating that the continuation of this 3 percent support will give businesses a breather, President Özcan added that this application will ease the financial burden of accommodation facilities and bring serious relief to their cash flows.

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