Tourism Interest in WTM London from the Alanya Delegation: The Strong Increase in the Markets is Reflected in the Numbers

World Travel Market (WTM) London 2026 Fair, one of the world's most important tourism events held in London, the capital of England, between 3-5 November, has ended. Alanya at the fair; It was represented by the delegation consisting of President Osman Tarık Özçelik, Alanya Tourism Promotion Foundation (ALTAV) President Abdurrahman Açıkalın, ALTİD President Cem Özcan, ALTAV Vice President Gökçe Aydoğan Ergün and ALTAV Board Member Hakan Hatipoğlu. In the bilateral meetings held on the closing day, the increases in Alanya's market share attracted attention.

Alanya's Share in the British Market Reached 30 Percent

The situation assessment for the UK market was made with MTS Türkiye Chairman of the Board of Directors Münci Karakaya. Karakaya; He stated that despite the increasing costs and seat capacity cancellations, Alanya's share in the total number of passengers increased from 18 percent in 2025 to 30 percent in 2026. Karakaya stated that in this period when Belek and Aegean regions experienced losses, hoteliers from Alanya differentiated themselves positively with their flexible price policies and success in crisis management.

Growth Continues in Polish and European Markets

In the meeting with Odeon Chairman Ayhan Bektaş, it was emphasized that Alanya is the first destination in the Polish market for Coral Travel. Bektaş said that 4 out of every 10 passengers traveling with Coral Travel and Odeon prefer Alanya and that they expect an additional growth of 3 to 5 percent in the 2027 season.

At the meeting held with Dertour representatives, it was shared that 5 new concepts were introduced to Alanya in 2026 and an increase of over 20 percent in Alanya sales was achieved.

Gazipaşa Airport is on Jet2's Agenda

ALTAV President Abdurrahman Açıkalın, who met with Steve Heapy, CEO of UK-based tour operator Jet2, evaluated the efficiency of joint marketing efforts. Açıkalın pointed out the advantages offered by Gazipaşa-Alanya Airport (GZP) and requested that the airport be re-evaluated within the scope of Jet2 operations.

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